When it comes to content feedback, instructors are often dissatisfied with the results of their efforts, complaining that they see little evidence of student’s responses to the feedback. Part of the problem is the type of feedback given. Generic comments tend not to produce significant changes in students’ writing. What is needed is clear, text-specific feedback that helps students see their weaknesses and scaffolds the steps to be taken to move forward. Giving this type of detailed written feedback is a time-consuming and laborious task whether it is given on the computer or hand written onto the students’ papers; alternative approaches need to be tried.